Digital Marketing Coordinator
Date: October 2022
Department: Marketing & Communications
Reports to: Director of Digital Marketing
Status: Permanent Full-Time
Salary: $45,000 Per Annum Plus Benefits
Location: Toronto
Time Required on-site: 40% (approximate)
We Are:
Second Harvest is Canada’s largest food rescue organization and expert in perishable food recovery. We rescue surplus, unsold food from across the supply chain and redistribute it to not-for-profits across the country to feed communities. Demonstrating our values of community, environment, integrity, and collaboration, we strive for No Waste. No Hunger.
Second Harvest is looking for a creative and curious team player to join our story-telling team as the Digital Marketing Coordinator. This position is responsible for executing Second Harvest’s content strategy across our organic and paid social media platforms, our website, and our email program platforms in support of organizational priorities. We are looking for a polished communicator, who is savvy with established and emerging digital content platforms and can craft engaging content that will expand the reach and awareness of the Second Harvest brand. This role will create, curate, and build the Second Harvest online community and report against established KPIs and metrics.
You Will:
- Establish and implement a distinctive and engaging social voice for Second Harvest’s social channels.
- Manage day-to-day editing, posting, scheduling, and optimization of content across all social channels.
- Integrate and optimize social content created by and with our corporate partners, food rescue agencies, and other partners into our social marketing strategy.
- Maintain and grow the brand’s online presence through engagement and social listening; respond to external direct messages, tagged posts, liking, and replying to posts as needed using various monitoring tools.
- Track and analyze social media metrics and report back to internal and external stakeholders.
- Attend events and produce pre-event, live, and post-event digital content to support and grow these events.
- Provide support for web and email marketing programs, including content updates, campaign production and reporting.
- Create and edit visual and video assets with Canva or other creative software.
- Perform other related duties as required or assigned to support the overall goals of the organization.
You Are:
- Social Whiz: you have a thorough understanding of major social media platforms and management tools; you understand historical, current, and future trends in the digital content and social media space. You have 1-3 years prior experience running a social media program, content marketing and social communication on behalf of a recognized brand.
- Passionate: you are inspired by the potential that social media has in building connections, interacting with audiences, and telling one’s story; you are ready to apply your craft to our vision of “No Waste. No Hunger.”
- Communicator: you have solid copywriting and copy-editing skills; you can create, curate, and deliver thought-provoking content across multiple channels.
- Analytical: data is your friend; you can use social media metrics to pinpoint what has been successful, what is not working, and how to improve it; you have metrics on your past achievements through social media platforms.
- Detail-Oriented: you are proud of your work and know that cutting corners isn’t an option.
- A Continuous Learner: constant change motivates you to adapt and grow.
- Proven experience with video and photo editing tools, managing CMS tools, and producing content in various digital media formats, and HTML.
- Impeccable time management skills with the ability to multitask.
- *Bilingualism would be considered a strong asset.
Second Harvest requires that all employees be fully vaccinated against COVID-19 as defined by Health Canada. The Organization will comply with its obligations pursuant to the applicable human rights legislation and accommodate any prospective or current employee who is unable to be vaccinated for substantiated reasons, such as medical or religious reasons. Second Harvest’s vaccination policy is available upon request.
For more information about Second Harvest, visit: www.secondharvest.ca
To Apply:
Please submit your cover letter and resume on or before October 16, 2022, via email, with “DIGITAL MARKETING COORDINATOR” in the subject line, to humanresources@secondharvest.ca.
We encourage applications from individuals who self-identify as belonging to equity-seeking groups such as (but not limited to): racialized persons/persons of colour, women, Indigenous peoples, persons with disabilities, and LGBTQ2S+ persons.
We would like to thank all applicants for applying for this position, however you will only be contacted if your candidacy is being considered. Second Harvest is committed to an inclusive and accessible recruitment and selection process. Please let us know if you require any accommodations.